Ancient Egypt Meets Modern Advertising
|6th graders make the case for kohl (eyeliner using in|
Students were charged with picking a product and creating a commercial for it. First they researched these cosmetic products' origins and how they were used in Egypt (Hint: Don't go worshipping at the Temple at Karnak without smelling fresh as a lotus flower; the gods will not be pleased!). Then the students wrote scripts for their commercials and acted them out for each other.
The funniest part--which, perhaps, was lost on the kids--was how well-attuned they are to marketing techniques. Two commercials made use of charts, showing how their brand beat out the other leading brands. After a secret ballot vote, it seemed that anti-wrinkle cream was the product this class would most readily buy. At only two bushels of wheat per bottle, it was quite a bargain compared with what one tends to shell out for modern day beauty products.
|Anti-wrinkle cream won the commercials contest...|